Our Story
Apex Mountain is more than a marketing agency – we’re a team of storytellers, strategists, and creators passionate about helping brands connect with their audience.
After owning a media company that focused on the entertainment industry, we had a faith calling. Throw in a few life-altering experiences and a calling from God, and BOOM, here we are. Our brotherhood was forged in the years prior but with our newfound faith, in the heart of our deep-rooted love for the great outdoors, our purpose changed. United by the rugged landscapes and the boundless adventures that nature generously offers, we realized that our shared passion was not just a hobby but a mission in line with our faith. It was this profound calling and our unwavering commitment to preserving and celebrating the beauty of God’s wilderness through media that led us to embark on this journey. Fueled by our new purpose and passion, we decided to birth Apex Mountain and focus on the outdoors. But not just the outdoors, we also want to connect city folks, like us, who want to explore the outside. We’re building a community and platform that captures and shares the raw essence, the untamed spirit, and the remarkable stories hidden within the folds of the natural world. Together, we're on a mission to connect urban folks to the outdoors, one story at a time. We want to fan the flames of admiration for the great outdoors and inspire others to join our journey.
Our Culture.
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Our faith allows us to create a cohesive, motivated, and ethically driven organization, enhancing both internal dynamics and external relationships.
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We value integrity. Integrity fosters trust, which is the foundation of long-term client relationships.
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Creativity fosters mental stimulation and confidence by encouraging originality and resourcefulness, leading to a sense of satisfaction and a clear mind. Our aim is to promote wellness and problem-solving through artistic endeavors, outdoor activities, and innovative thinking.
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We are creative architects, dedicated to pushing boundaries, embracing fresh ideas, and pioneering innovative solutions to help our clients tell their stories and achieve their marketing goals.
Our People.
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Christopher "Cush" Arrue
Marketing | Creative Director
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Rob "Breezy" Henson
Production Coordinator
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Francisco "Cisco" Cuevas
Director of Photography
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Andrew "Cutty" Arrue
Videographer
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Davi De Andrade
Social Media Manager | Editor
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Abner Roblero
Videographer | Editor
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Brandon Thurmond
Photographer